







EdTech companies have time-to-market challenges to deliver solutions to their clients without increasing costs. Scaling their in-house team to continue to support their current platforms is challenging. The e-learning market is evolving at a fast pace as new technologies like AI make current solutions less cost effective.
EdTech companies are threatened by bigger players who could consolidate solutions into their existing ecosystem. Unless these edtech companies innovate continuously and deliver solutions at a lower cost, they will get left behind in the dust of rapidly evolving technology and buried by the strict compliance requirements mandated by state and other agencies.
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We have partnered with several edtech companies to build platforms and provide QA/support services, as well as to maintain and manage their platforms at a lower cost using onshore-offshore hybrid delivery models. We have co-developed IP for edtech companies to lower the overall cost of ownership.
Magic can share the risks and rewards of the investment in a technology build-out for edtech companies, thus making it easy for them to address new markets and deliver world class solutions.
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Educational institutions often have students and teachers sign in to multiple portals to access content from different sources/publishers/edtech companies. The cost of managing different systems and student information in each system is increasing. Measuring the learning outcome and effectiveness of digital products will be the key to managing your budget.
Magic EdTech has delivered digital content to over 1.8 million students in schools and we have integrated single sign-on services like OneRoster and Clever for seamless access to digital learning products on its platform.
Magic’s out-of-the-box Digital Rights Management platform gives you flexibility in the way access can be set up for your students and teachers. Magic’s learning analytic solution can help your educational institution track and monitor students’ learning progress.
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It has always been a pleasure to work with Magic and the team. We started with a smaller project and through wonderful project management and communication and building a partnership we have expanded to the entire workstream on multi-year products, always delivered on time and with supreme quality.
I've had the pleasure of working with the team at Magic for several years, over several projects, and the experience has been outstanding. Magic has provided us with several critical services, including developing reasonably simple digital games, developing highly complicated and involved interactive simulations, upgrading and improving existing digital content, and translation services for our science and math education materials. I have enjoyed working with Magic, and I look forward to working with them for the foreseeable future.
In 2020, we had an opportunity to make significant investments in our technology. That required engineering talent beyond our capacity. Recognizing that the projects spanned different aspects of our business, it was important that we engage with a firm that had significant Education Technology expertise. We reviewed proposals from several engineering firms and found that Magic Software offered a mix of domain and technical expertise to meet our needs. In the past six months, Magic EdTech has helped us on several projects and promise to be a factor in our continued success.
Magic EdTech has become an invaluable partner to StudySync, providing accessibility and web publishing services with skill, precision, and expediency, beyond what we ever imagined. Our Magic team is a delight to work with and is incredibly thorough in flawlessly managing and executing the abundance of tasks we ask of them. Communication and responsiveness are top-notch. Magic has helped reduce managerial burden, and a great deal of staff stress. My only hesitation in endorsing Magic is that I want them all to myself!
I have been working with the Magic team since 2017 as a solutions manager for Pearson Education. They have been an essential partner, helping us to develop a brand new authoring tool.
They are consistently a professional, caring, and dedicated team to work with. We absolutely could not be where we are today without their hard work.
Technology partners who have innovative point solutions often lack direct relationships with publishing houses and edtech companies. You may need help with implementation of your solutions within a larger ecosystem. Magic EdTech works with its technology partners by offering out-of-the-box integration solutions that will help you deliver your products to your end clients.
Magic EdTech has existing account teams who manage relationships with several publishing houses/edtech companies and have access to several decision makers. We provide full product development services and often take point solutions and deliver these as complete solutions to clients. We take on additional risks to deliver the solution to the end client.
Acky has helped build businesses ground up. He launched the Capital Markets practice which became the growth engine for Headstrong.
Prior to that he worked at TechSpan, Compaq and HCL.
Over the past decade, Acky has helped build long lasting relationships with top tier accounts in New
York and London in the Capital Markets industry. He has played a leadership role in developing industry
leading offerings in Client Onboarding/KYC, Enterprise Data management, Post-trade services, Regulatory
Compliance/Reporting, Collateral Management, and Liquidity Risks Management. Most recently, Acky led
the launch of an Industry Utility that provides KYC services to Institutional Markets in partnership
with HSBC, Morgan Stanley and Markit.
Acky did his Executive MBA from the Stern School of Business, New York University. He graduated from
Mumbai University where he did an undergraduate degree in Accountancy and Finance followed by a Masters
in Management Studies (MMS).
Arjun is an entrepreneur at heart. He co-founded the HCL group in 1975, taking it from six-person “garage operation” to one
of India’s largest Information Technology corporations. The first leading Indian entrepreneur to relocate
to the USA, Arjun took over HCL’s US operation in 1989 and grew it to US $100 million annually. In 1992
he ran the HCL-HP joint venture in India, and in 1996 he set up and ran the joint venture with Deluxe
Corporation. Arjun was the Chief Executive Officer and Chairman of TechSpan, which merged with Headstrong
in October 2003.
Arjun went to school at The Doon School, Dehradun and did his engineering from the Indian Institute
of Technology (IIT) at Kharagpur. In 1985, he attended the Advance Management Program at Harvard Business
School.
Arjun founded the Pro. G.S. Sanyal School of Telecommunications at IIT Kharagpur through a personal
endorsement. Deepening his ties with the IIT system and higher education as a whole, Mr. Malhotra serves
as Chairman of Vision 2020, an alumni initiative to raise $200 million endowment fund for IIT Kharagpur
by the year 2020. He is also one of the founding members of the society for promotion of Indian Classical
Music and Culture amongst Youth. Today, this is India’s largest non-government, not for profit, social
and cultural organization.
Sandeep Sahai is a business leader with a proven track record of identifying trends, creating a strong vision based on a
differentiated market position and then focusing on relentless execution. Has built strong teams on a
foundation of transparency, accountability and consequent reward.
Sandeep was the President and CEO of Headstrong. Under his leadership, Headstrong grew revenues organically
and brought profitability to industry levels from a loss making start. He also architected a multi-year
strategy that saw Headstrong evolve from a predominantly on-site consulting firm to a domain-led, globally
distributed outsourcing leader in the financial markets.
Sandeep was a founder and partner of the consulting firm TechSpan that merged with Headstrong in 2003.
Prior to Headstrong and TechSpan, he was the CEO of Virginia-based SkanSoft, and also served for 10 years
with the HCL group. He has a long history of starting and growing companies in the US, Europe and India.
Sandeep has an MBA from the Indian Institute of Management, Calcutta, an engineering degree from the
Indian Institute of Technology, Varanasi and he went to the Doon School at Dehradun.
Nicki has helped start many businesses. He was a co-founder of TechSpan which was later merged with Headstrong. He helped
set up businesses that focused on the Asset Management and Healthcare verticals. Prior to that, he was
part of the founding team for HCL Deluxe, a joint venture focused on the financial services market. He
was also part of the initial team that helped grow HCL America into what is now HCL Technologies.
He has played a wide variety of leadership roles in the U.S., Mexico, Europe and Asia and brings very
strong business development and operational rigor to the table.
Mr. Mehra is a Harvard Business School AMP graduate and holds a business degree from Shri Ram College
of Commerce, University of Delhi. He serves on the Board of ICC, a non-profit promoting Indian Culture,
Community Service and Indian values.
Adarsh has played a leadership role in Finance for several companies as they have started and grown. This has included raising
equity and debt, acquiring and divesting companies and creating industrial strength MIS systems. Many
of these businesses have been global from the very inception and he brings a keen understanding of the
financial practices in various countries and the cross border complexities of running a global business.
He has played this role at Headstrong, TechSpan, Trigyn, HCL America, HCL James Martin. In addition
to this, he has been part of the leadership team.
Adarsh earned an undergraduate degree in Accounting and Commerce and a Chartered Accountant degree (the
highest accounting degree in India) from the Institute of Chartered Accountants of India. He has also
participated in the executive management development program at Xavier Labor Relations Institute (XLRI)
in India.