
Key Result Highlights
- Delivered 15+ high-quality video assets for internal and external rollout.
- Strengthened product storytelling through engaging visual formats.
- Increased learner engagement and conversions in early pilot regions.
The Client
The client is a professional skills provider offering technical and
healthcare-related training programs.
The Challenge
The client needed to produce a promotional and instructional video series highlighting surgical and procedural best practices. With limited internal capacity to design, storyboard, film, or edit, they required a single partner to manage the full creative and production lifecycle while ensuring alignment with both pedagogical goals and brand messaging.
Critical Success Parameters
- Create a mix of scripted, animated, and live-action segments.
- Align content with brand tone and product value propositions.
- Produce short, modular video assets for flexible integration.
- Deliver high-quality visual content for LMS, web, and marketing use.
- Provide scripting, voiceover, and professional post-production support.
Our Approach
- Deployed a cross-functional team including a creative director, scriptwriters, animators, and editors.
- Collaborated closely with SMEs and brand leads for content planning and validation.
- Developed storyboards and scripts to align with learning outcomes and visual storytelling goals.
- Produced short, reusable video segments for multi-channel use.
- Delivered assets in both raw and post-processed formats for flexible deployment.
- Provided voice over recording and professional visual treatments with a focus on instructional clarity.
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