Case Study
Explainer Videos for a Leading Global Financial Institution
Key Result Highlights
- 8 complex and critical concepts simplified
- Reused Visuals and Characters and saved 40% time
- Virtual training saved hundreds of hours of instructional time and HR support time
The Client
The client is an American subsidiary of a leading global financial institution.
The Challenge
The client wanted to develop self-learning training modules to educate employees on company policies and guidelines. In addition, they wanted to include scenario-based training modules so that employees can relate to specific queries and get their queries
answered.
Critical Success Factors
- Designing an instructional and visual strategy that matched the overall brand identity.
- Comprehensive coverage of policies, rules, and state-specific information.
- Modules to be made engaging and interactive.
Our Approach
- Provided a two fold recommendation consisting of videos and quick view app
- Videos were designed to provide an overview of the policies in a visually rich format. The App was created as a supplementary product to help users get a gist of the policies.
- Broad Instructional framework and visual guide created at the beginning of the project to ensure alignment.
- Audio recording was planned in batches to optimize cost and time – resulting in heavy cost savings.
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