Case Study
Scaling Course Redevelopment for a Leading Online University
Key Result Highlights
- 42 courses copyedited in 3 months.
- 21 courses built in D2L/Brightspace in 2 months.
- 7 copyeditors, 7 course builders, and 2 instructional designers staffed.
The Client
The client is a prominent online university known for delivering accessible, high-quality education to a diverse student body across multiple disciplines through a dynamic digital learning environment.
The Challenge
To uphold academic standards and stay aligned with evolving pedagogical and industry trends, the university aimed to revise and enhance a large number of courses across its programs. This required a flexible, scalable team of skilled professionals (including copyeditors, Brightspace/D2L course builders, and senior instructional designers) who could support ongoing course redevelopment with consistency and expertise.
Critical Success Parameters
- Staff a contingent workforce with the right mix of expertise to meet the university’s evolving course development needs.
- Review and refine existing course content for clarity, consistency, and alignment with institutional style guides, learning objectives, and best writing practices.
- Elevate instructional design to enhance learner engagement and learning outcomes.
- Apply best practices in online pedagogy, accessibility, and universal design.
- Ensure all updates met internal quality benchmarks and adhered to accreditation standards.
- Rapidly source, vet, and manage a team of specialized professionals capable of delivering at scale and speed.
Our Approach
- Magic EdTech assembled a dedicated team by tapping into our network of higher ed experts in content, D2L, and instructional design. We:
- Onboarded skilled copyeditors, D2L course builders, and instructional designers.
- Participated in client-led training to align with instructional and editorial standards.
- Set up structured workflows with defined deliverables and quality checks.
- Enabled direct collaboration between client teams and our experts for ongoing feedback and refinement.
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