Case Study
Enabling Cost-Effective Curriculum Development and Scalability
Key Result Highlights
- Established a 30-member team within a month.
- Drove cost reduction of 50% in first year increasing upto 65% by the third year.
- AI was leveraged effectively resulting in quick scaling to meet growing needs.
The Client
The client is an US based leading edtech company serving over 6000 educational institutions with a network of 2000 employees and has a significant global presence.
The Challenge
The client wanted to find a suitable vendor for content development in low-cost markets to reduce their soaring curricula development costs and scale their team, initially a team of 50 and expand it to 200 in three years.
Critical Success Parameters
- The cost needs to be reduced without compromising on the quality.
- The aim is to utilize AI to scale the team with subject matter experts to oversight the content quality.
- Ensure the new offshore team aligns well with the local US team.
Our Approach
- Magic EdTech proposed an India based team complemented with key roles in US to achieve both cost-effectiveness with quality and cultural alignment.
- We focused on a synergistic approach and integrated Gen AI with human oversight to obtain scalability and quality.
- Implemented a robust governance structure to facilitate seamless project management and expedite issue detection and resolution.
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