Boosted the Utilization of a Content Authoring Platform Through UX and Performance Transformation | Magic EdTech

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Case Study

Boosted the Utilization of a Content Authoring Platform Through UX and Performance Transformation

Key Result Highlights

  • Considerable improvements in the overall stability, performance and the user experience.
  • 40% improvement in the time spent on the tool.
  • 500% increase in book production per quarter.
  • 80% decrease in support tickets over a 4-month period.
  • 80% improvement in the performance across the authoring platform.

The Client

The customer is one of the largest companies in educational publishing, assessment services, and digital learning (content & platforms) in the world. They operate in 70 countries within the K12, Higher Ed, and Professional Learning spaces.

The Challenge

The customer was looking to increase the utilization of its digital ebook authoring platform. In addition to performance bottlenecks, the tool suffered from non-functioning features, an incomplete feature set, and an inefficient workflow, all of which contributed to a poor user experience for authors and other contributors.

Magic was tasked with improving the adoption of the platform and enabling authors to meet their targets for titles and books.

Critical Success Parameters

    • User Experience: Create a simple, efficient, and intuitive workflow that meets the WCAG 2.0 guidelines for accessibility.
    • Stability: Content creation and authoring workflows must be seamless with unexpected cases being handled well.
    • Performance: A 3-second load time for a TOC with 800 slates, with an average of 100 elements per slate. 5-second load time for all current and previous comments in the review tool.

Our Solution

    • All the UI components were built based on Atomic Pattern and the functional components like data processing layer, Frame communication layer, ToC were developed considering reusability.
    • The new architecture was based on loose coupling and separation of concern architecture design principles.
    • Transformation to Micro Front-end Applications (Single-Page Applications).
    • Microservices were developed following the Backend for the Frontend architecture.

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